Social media is evolving at lightning speed and Questus has been a leader in keeping up with this curve, at the same time, informing our industry as a whole. We designed and developed a site to house one-on-one interviews with leaders in our field discussing this social evolution and how it’s impacting interaction and brand image moving forward. The interviews were conducted by Questus thought leaders and also used as a promotional piece for the agency. Users were invited to join in on the discussions and use the site experience as a destination for follow-up, dialog, sharing and debate.
Digital Creative Direction, Design